Link:

https://link.springer.com/chapter/10.1007/978-981-13-2907-4_7

Publisher:

Applications and Techniques in Information Security

Abstract:

Astroturfing is a sponsored and organized campaign for making a favor to the sponsor by the act of expressing an opinion via reviews on a product or service. Such reviews are misleading and cause potential risk to the public in general as there has been increasing trend of making decisions based on the online reviews